c1953 Travilla "Gentlemen Prefer Blondes" Purple Silk DressDuring the 1940s William Travilla solely designed for the movies and many of the most iconic dresses from this time period, worn by some of the biggest stars, were created by him. By 1953 he had started to also design for the public as demand for the dresses women were seeing on the big screen increased. By the 1950s he was close friends with Marilyn Monroe and did the costumes for a series of her movies including "Gentlemen Prefer Blondes" in 1953.